The Modern Grind and Why We Created Apex

The Modern Grind and Why We Created Apex

Jonathon Dixon

3 min read | We live in an era where we are more switched on than ever before, but often, our physical health pays the price for our professional ambitions. I see it all the time in the fitness industry. Men are pushing harder, sleeping less, and dealing with levels of stress that our bodies were not necessarily designed to handle on a constant loop.

The Evolution of Intensity and Why We Created Project Hades

The Evolution of Intensity and Why We Created Project Hades

Jonathon Dixon

4 min read | I want to take a moment to look back at where this journey started for me and why we do what we do here at BootyNBuff. When I first got serious about training, I was like anyone else. I was looking for that spark, that bit of extra drive to get me through a cold morning session or a heavy leg day after a long day of work. Over the years, I have tried just about every supplement on the market. Some were great, some were frankly a waste of time...

New Years Fitness Habits That Will Actually Last 2026

New Years Fitness Habits That Will Actually Last 2026

Jonathon Dixon
Tagged: Fitness Lifestyle

5 min read | G’day BnB Fam. Happy New Year to every single one of you. I hope you had a chance to rest, recharge, and enjoy some time with your loved ones over the break. As we step into 2026, I can already feel that familiar energy in the air. Everyone is ready for a fresh start, and there is a lot of talk about New Year, New Me. 

How to Choose Your Perfect Protein Powder Supplement For Your Goals

How to Choose Your Perfect Protein Powder Supplement For Your Goals

Jonathon Dixon

3 min read | I still remember the first time I walked into a supplement shop here in Australia, looking to kickstart my fitness journey. I stood there staring at a wall of tubs, completely overwhelmed. Every label promised the world, "massive gains," "shredded results," "superfood status", but honestly, I just wanted to know what would help me recover after a heavy leg day and keep me feeling good.

Man standing with Booty N Buff Shirt - Title above says 8 ways to break out of your comfort zone. Jonathon Dixon Booty N Buff Explaining how to step out of your comfort zone

8 Ways to Break Out of Your Comfort Zone

Jonathon Dixon

3 min read | G’day, BnB Fam! We’ve all had those days when life feels a bit too comfortable, right? I reckon it’s easy to get stuck in a routine, whether it’s your fitness workout, job, or daily habits, so let's dive into eight ways we can all shake things up a bit and begin pushing our limits for the better. 

Woman Running on Beach. Text on Image saying "Top 7 Shred Tips".

Top 7 Summer Shred Tips

Jonathon Dixon

4 min read | Over the years, I've learned (often the hard way!) that a structured approach is what makes the difference between spinning your wheels and seeing real change. So, let’s jump into my top seven summer shred tips that'll have you looking and feeling great, backed by some top-notch research and our trusted Booty N Buff products.

Creatine: The Ultimate Guide to Separating Science from Myth

Creatine: The Ultimate Guide to Separating Science from Myth

Jonathon Dixon

12 min read | Walk into any gym, and you'll hear a dozen different opinions on creatine. One person swears it's the secret to their new personal record, while another whispers about kidney damage and hair loss. It’s one of the most researched supplements on the planet, yet it's surrounded by more myths than a Greek god.

WHAT'S WITH THE FIBRE BOOST BAR TAKEOVER?

WHAT'S WITH THE FIBRE BOOST BAR TAKEOVER?

Jonathon Dixon

3 min read | These bars are blowing up everywhere – from gyms to cafes, and all over social media. People love that they finally nailed a bar that actually delivers on fibre, flavour, and clean ingredients without feeling like a chore to eat

Protein Water: What The F*ck Is It?

Protein Water: What The F*ck Is It?

Jonathon Dixon

6 min read | Protein water. It's clear, it's refreshing, and it promises the muscle-building magic of a protein shake without the thick, milky texture. But what the hell is it, really?

Creatine Timing - When is it the best time to take Creatine?

Creatine Timing - When is it the best time to take Creatine?

Jonathon Dixon

4 min read | Let's cut through the noise and figure out what actually matters when it comes to creatine timing, so you can get the most out of one of the most trusted supplements on the shelf.

What Is Shilajit? Why Is It Gaining Popularity?

What Is Shilajit? Why Is It Gaining Popularity?

Jonathon Dixon

2 min read | You’ve probably seen shilajit popping up everywhere lately. It's quickly becoming the go-to for men looking for a natural boost in energy, vitality, and hormone health

Intermittent Fasting: a tool not a magic bullet

Intermittent Fasting: a tool not a magic bullet

Jonathon Dixon

3 min read | Intermittent fasting (IF) has taken the health and fitness world by storm, with advocates touting it as a superior method for fat loss. However, is it truly a revolutionary technique or just another method in the vast arsenal of weight management tools?